This new processor platform, called Nomadik, is a culmination of breakthroughs in video-coding efficiency, inventive algorithms and chip implementation schemes, and strategic collaboration with leading companies in the mobile industry. The Nomadik platform offers device manufacturers the following competitive advantages:
. Ultra-low power consumption for longer battery operation,
. Unsurpassed audio and video quality,
. Easier application development for shorter time-to-market,
. Scalability for multiple market segments and future multimedia applications.

In an ideal world, open hardware and software interfaces would encourage mobile product and content innovation. The perfect mobile terminal architecture would be easy to program, use a non-proprietary CPU, and be operating system (OS) and radio modem agnostic to give manufacturers complete freedom to differentiate their products.

The Nomadik platform was developed specifically to enable this vision of an open mobile architecture. Software development is simplified with high-level language programming on the industry-leading, licensable CPU (ARM) architecture. This architecture includes Java acceleration for efficient run-time execution and is supported by a comprehensive development tools environment.

A shared framework with open application-programming interfaces (APIs) allows multimedia plug-ins to run across supported products. ST defined these standard interfaces in partnership with other industry leaders to reduce development efforts and shorten time-to-market. Physical layer abstraction decouples application software from the underlying platform architecture.

This permits rapid, technology-driven Nomadik platform evolution without sacrificing performance or code interoperability. The Nomadik platform raises the standard for mobile multimedia performance and enables ingenious products that bring real value to the end user. Furthermore, the open Nomadik platform is defined by shared standards, protocols, and interfaces to stimulate mobile innovation and market growth.

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